MBA - Dual Specialisation - Marketing and Finance

Admissions open for the batch 2024-26

Course Overview:

MBA in Marketing and Finance is a 2-year post-graduate dual-specialisation program for candidates interested in the fields of marketing and financing. A degree in MBA is considered very popular on a global level. This course in marketing and finance enhances both professional as well as personal growth. It covers all the marketing and finance aspects like budgeting, auditing, advertising and public relations in order to build up the student’s knowledge and increase the required traits in this field.

Srinivas University
Duration
2 years, 4 semesters.(Admissions openfor the batch 2022-24)

Core features

Srinivas University

Training & Internships

Srinivas University

Guest Lectures

Srinivas University

Research & Development

Srinivas University

Quality Certification

Srinivas University

Live Projects

Srinivas University

Uniform & Study Materials

Recognition & Accreditation

Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University

Eligibility criteria

Bachelor’s Degree in any discipline from a recognized university with a minimum aggregate of 50% marks for all subjects taken together (45% for SC/ST candidates).
Candidates who are appearing for their final year examination and are awaiting their results may also apply. However, they should have maintained an average of 50% marks in the degree course until then.
They should be completing all their degree examinations before 25th June 2022. Such candidates are required to produce proof of passing the Degree examination with the minimum required marks of 50%, at latest by 30th September 2022.
Valid score of PGDM PGCET / CAT / MAT / ATMA or any state approved admission test.  
Professionals with 1-3 years of work experience are encouraged to apply, as this course will put them to higher pedestals in the industry.
Applicants who have un-cleared backlog papers in graduation are not eligible to apply.

Career Opportunities:

Financial Analyst

Financial Analysts conduct quantitative analyses of information affecting investment programs of public or private institutions. They assess the performance of stocks, bonds, and other types of investments. Thus they provide guidance to businesses and individuals making investment decisions.

Business Advisor

A personal advisor is a professional who provides analytics-driven business advice and services to clients according to their specific needs.

Credit Manager & Specialist

Credit managers are responsible for overseeing the credit granting process for a company. Their job is to optimize company sales and reduce bad debt losses.

Corporate Controller

A corporate controller oversees all the financial and accounting functions of a given organization, including billing, accounts payable and receivable, budgeting, and other functions.

Why Study at Srinivas University

18 Higher Education Institutions and 15000 students
300 Atomic Research Centers and 1100 Publications ( Journals )
14 Funded Projects
1200+ Industry Partners to facilitate Student Recruitment
1500+ Professors and Lectures are there to provide world class education

Course Curriculum

Semester I

Subjects

Economic Analysis for Business Decisions
Business Statistics and Analytics
Principles of Management
Organizational behavior and Managerial Communication
Financial Reporting and Cost Control
Legal Systems in Business
Case Development on Industry Analysis
Employability Skill Development 1
Workshop on Ideal Business Model &Characteristics


Semester II

Subjects

Marketing Management
Production & Supply Chain Management
Financial Management
Operations Research
Human Resource Management and Audit
Business Research Methods
Project on Indian Company Analysis & Publication
Employability skill Development 2
Workshop on ABCD Analysis Framework
Practice based experimental learning Il

Semester III

Subjects

Management Information System and analytics
Entrepreneurship and new venture creation
Accounting for decision making
Elective l
Elective 2
Dual Elective 1
Certificate Course in Statistical Analysis
Industry Internship and Viva voce
Workshop on Project Planning & Management
Practice based experimental learning Ill

Semester IV

Subjects

Innovation & Strategic Management
International Business Environment
Elective 3
Elective 4
Dual Elective 2
Dissertation and viva voce
Project on Online Trading & Investment
Project on Business Plan
Publication of Dissertation in World
E-Book Library
Practice Based Experimental learning IV


Electives & Dual Electives

Marketing

Promotion and Distribution

Consumer Behaviour and Marketing Research

Services Marketing

International and Digital Marketing

Dual elective Marketing 1

Dual elective Marketing 2

Electives & Dual Electives

Finance

Security Analysis and Portfolio Management

Advanced financial Management

International Financial Management

Financial Services

Dual elective Finance 1

Dual elective Finance 2


USA CMA |CERTIFIED MANAGEMENT ACCOUNTANT

• For nearly 50 years, the CMA® (Certified Management Accountant) certification has been the global benchmark for management accountants and financial professionals. Because CMAs can explain the “why” behind numbers, not just the “what.” And that can give you greater credibility, higher earning potential, and ultimately a seat at the leadership table.
• USA CMA is a global professional course recognized in more than 165 countries.
• Qualified CMAs get placed in manager-level designations such as Financial Manager, Budget Analyst, Cost Manager and etc.
USA CMA | Curriculum
The USA CMA curriculum consisted of 2 Parts (2—Paper) covering 12 competencies which are

Part 1: Financial Planning, Performance, and Analytics

A. External financial reporting decisions
B. Planning, budgeting, and forecasting
C. Performance measurement
D. Cost management
E. Internal controls
F. Technology and Analytics

Part 2: Financial Decision Making

A. Financial statement analysis
B. Corporate finance
C. Decision analysis
D. Risk Management
E. Investment decisions
F. Professional ethics

Admission  Process

Srinivas University
Step 1
Fill out the online Application Form
Srinivas University
Step 2
Submit Necessary Documents
Srinivas University
Step 3
Attend Online Interview
Srinivas University
Step 4
Announcement of
Results
Srinivas University
Step 5
Fee Payment & Induction Letter
Students are assessed as per their academic accomplishments and co-curricular activities. The marks and document verification along with Online Personal Interview is conducted to understand the student needs and bridging the gap for a better career.
The aspirants need to go through the following process before his admission confirmation at Srinivas University and its affiliated colleges.
The cost of the Application form is INR 500 which needs to be paid online while filling the form.
Education Loan
" Education Loans That Cover Your Holistic Education Expenses "

We know that you have big plans and you just need the last piece of the puzzle - the finance - to fall into place. That’s where we come in. We provide education loans that are simple & cover all your education-related expenses.
We are affordable as we value every dream, thus we offer customized financial solutions you can benefit from all-inclusive services, right from 100% finance to the fastest sanctions and more.
The application process is simple and quick – It just takes 4 steps towards your dream career.
Srinivas University
Step 1
Contact Us
Srinivas University
Step 2
Fill out Form
Srinivas University
Step 3
Provide Necessary Documents
Srinivas University
Step 4
Disbursement  of loan
Step one is to reach out to us. Then you will have to fill a simple form. After this, you will have to provide all your relevant documents. Once your documentation is done, your loan will be disbursed.

Fee Structure

COMPONENTS
FEE structure
MBA - Dual Specialisation - Marketing and Finance

MBA- Marketing & Finance

Tuition Fees & Academic Expenses for the
- 1st Year Fee
- 2nd Year Fee
- Macbook Air*
- Uniform & Books
- International Industry Visit
- Global Certification*


INR 6,00,000*
Opportunity to earn scholarship up to Rs. 2 lacs for session 2022 -2024

Scholarships

Finance is no hindrance to your future. Build your future with the help of our various scholarship and free ship schemes!

Scholarship Offered for Karnataka Students

The University has been trying to promote education among thedeserving by providing academic scholarships and freeships.

2017-18
₹38,67,000
2018-19
₹80,37,540
2019-20
₹97,48,600
2020-21 Proposed
₹2,00,00,000

Testimonials

Srinivas University
“Well it was Srinivas Institute of Management Studies,Mangalore was for me where I learnt how to set individual realistic targets and chalk out credible plans to achieve the same semester after semester. That is why I was a part-time marketing manager for a media house during my MBA and then campus placement at one of the most reputed buiness house of India again in my final semester,go!”

Sunil Nambiar (MBA 2013-15)
Reliance Life
Srinivas University
“It is that a company pre-placement talk arranged by Srinivas Institute of Management Studies is why I am placed in managerial cadre today. My Institute encouragement and motivation perfectly blends with direct industry interaction to make oneself rich in his or her Business Insights and Acumen”

Anjali Sugunan (MBA 2013-15)
Tech2People
Srinivas University
“I always dreamt of earning salaries in foreign currencies and here I am now with Dutco Tennant LLC Muscat Oman. It was that motivation from my Placement Faculty of Srinivas Institute of Management Studies, Mangalore who showed me the way to locate my dream job through intense guidance training and support where my goals were realised. I will retrun to this place definitely for further value addition”

Dijin John (MBA 2013-15)
DUTCO TENNANT LLC, Muscat Sultanate of Oman


Srinivas University
“I fully credit my placements to Srinivas Institute of Management Studies Role Play, Simulation and Mock Interview series. It is like every day you wake up with something new to pave the way to innovation and creativity which just becomes a habit. Anyways, my hearty regards and pleasantries to Job Cell”

Akhil K B (MBA 2013-15)
Toyota and Innovays Global Data
Srinivas University
“My attachment with SIMS will always be a emotional one…It was this placed who turned me into a presenter marketer from just a average level graduate…The Mentoring and Guidance I received from all the Faculties was so precious one that I always will be indebted to the Institute”

Ranjith C R (MBA 2013-15)
Territory Sales supervisor, Kansai Nerolac
Srinivas University
The benefit and importance of Forum activities at SIMS is so valuable that it always brings the best out of something.. for me the most important skill of organizing was learnt while being part of Marketing Forum at SIMS…It is this skill that got me through while at interviews”

Saneesh K (MBA 2013-15)
Reliance Communications
Srinivas University
Srinivas Institute gave me a strong foundation in finance .My fundamentals very strong. I learnt the art of leadership in this great place. MBA Taught me Excel in the fast-paced, high-pressure environment. An MBA in Finance with a desire to continue with my studies for CPA (Registered with Guam Board of Accountancy-USA)

David blesson (MBA 2000- 2002)
Financial Analyst, Perfetti vanMelle Middle East
Srinivas University
Srinivas Institute gave me a strong foundation in finance .My fundamentals very strong. I learnt the art of leadership in this great place. MBA Taught me Excel in the fast-paced, high-pressure environment. An MBA in Finance with a desire to continue with my studies for CPA (Registered with Guam Board of Accountancy-USA)

David blesson (MBA 2000- 2002)
Financial Analyst, Perfetti vanMelle Middle East
Srinivas University
“I am proud to be associated with Srinivas institute of management studies .This place brought a change in me. Being an engineer, the MBA Degree was a different experience all together. My personality changed and started looking at things positively.Great exposure!!!!!! Great Knowledge!!!!!!! Great Place!!!!!!!

Sandeep V Rao (MBA 1999-2001)
Business manager , Chellarams PLC, Lagos , Nigeria
Srinivas University
“Dreams come true at Srinivas institute of management studies. I was from a rural place ,but after I stepped into Srinvas life changed for me .My confidence level went on increasing with the presentations and exposure I had in this college .The college prod ample opportunity to plan and organize a number of events .All in All A WONDERFUL PLACE TO BE IN!!!!!!!!!!!!!”

Thirumalesh S.N (MBA 2000- 2002)
AVP JPMorgan Chase, Bengaluru, India
Srinivas University
“Srinivas Institute gave me a strong foundation in finance .My fundamentals very strong. I learnt the art of leadership in this great place. MBA Taught me Excel in the fast-paced, high-pressure environment. An MBA in Finance with a desire to continue with my studies for CPA (Registered with Guam Board of Accountancy-USA)”

David blesson (MBA 2000- 2002)
Financial Analyst, Perfetti vanMelle Middle East
Srinivas University
“It was with great trepidation that I joined MBA course. SIMS certainly helps you expand your knowledge horizon and I would always be grateful to SIMS for giving me a multi-dimensional learning by providing the apt mix of academics, industry exposure, attitude and leadershipSIMS has helped me in improving my skills and potential, by giving exposure to the fullest.I am thankful to the faculty members and the administrative management who have helped me to mould myself into a better individual.”

Reancy Danthi (MBA 2009-11)
Technical Recruiter, CareerNet Technologies
Srinivas University
“Million Gazillion thanks to Srinivas Institute of Management Studies, Mangalore. The reason I am confident today in Public Speaking and Implementation is only because of this Institute. The amount of realistic knowledge I gathered supported by Placement Department through my Internship placements and Project work is just an irredeemable debt to this Institution”

Gajanana Kamath (MBA 2012-14)
Aditya Birla Madu
Srinivas University
“Freedom of choice and option is the cutest part of Srinivas Institute of Management Studies,Mangalore. Though I was an technical candidate,it was that enthusiasm stemmed by the college career cell of exploring varied industry lines bought the absolute confidence in me to give interviews at any sector and any industries”

Rachita Saralaya (MBA 2012-14)
Bestseller
Srinivas University
“Thank You Srinivas Institute of Management Studies for making me work out all the tricky aptitude problems in the class. You made us love all the classes involving placement paper solving with a element of fun in it…would love to come back and sit again !”

Suraksha Talekar (MBA 2012-14)
Axis Bank
Srinivas University
“Participate! – would be one keyword that I will never forget in my life embossed to me by Srinivas Institute of Management Studies. I believe whatever skill i am able to deliver today is the blessing of this institution. Right from my CV to final interview… Just Participate!”

Achal (MBA 2012-14)
Ambalal Stocks and Shares
Srinivas University
“The most important thing I gained during my life at SIMS is to convert your obstacles into favorable opportunities. I always got this from faculties during my internships and projects..This is what I’m still doing at work now ”

Chinmayee Rao (MBA 2012-14)
AVP JPMorgan Chase, Bengaluru, Indias
Srinivas University
“Developing New Idea was the Key at SIMS..I developed so many things during my tenure here that I just became a critical thinker…thanks SIMS”

Godfrey Thomas (MBA 2012-14)
George Muthoot Corporation
Srinivas University
“Campus Placement Drives at Srinivas Institute of Management Studies,Mangalore are always a new refreshing experiences every time. As corporates who visit are from varied sectors and product line the knowledge levels always rise up among the candidates. I feel myself lucky to go through all of these company interviews here”

Joel Varun Gilbert (MBA 2013-15)
CareerNet Consulting and ANZ

Build a Rewarding Career

1200+ Industry Hiring Partners|50% Average Salary Hike
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Srinivas University

Career Mentorship

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Srinivas University

Interview Mentorship

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Exclusive Job Boards

Placements

Srinivas has developed good rapport with the industries and corporate sectors, and developing as a leading destination for the campus recruiters.
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University
Srinivas University